What was urban decays first palette




















A tongue-in-cheek statement was released by the brand, which prompted most beauty fans around the world to go into mourning:. Passionate Naked collectors — and pretty much anyone with eyes — will remember Naked as the beauty product that changed their lids forever. It was beautiful and mythical and millions of superfans, from misfits to moms to models, will miss Naked from Virgin to Gunmetal.

A rosy take on the neutral palette with 12 shades of pinks, plums and purples. If you're not one for sparkle or shine then this completely matte palette will be right up your street. Warm browns, burnt oranges and brick reds make this palette one of my favourites of the bunch. One of the newest launches from Urban Decay comes in the form of this mix of wearable, neutral shades. Once they're gone, though, they're gone for good. Thankfully, there's no sign that the Naked2, Naked3, and Naked Heat palettes will be meeting the same type of untimely death any time soon.

Rewards Free Stuff Promos. When application is complete, the attached cover can be flipped on top of the lipstick wells to keep the shades protected and the compact free of messes.

The luxurious metallized gunmetal case has gold accents, just like the Vice Lipstick case. Disney Collaboration In , Urban Decay released its second collaboration with Disney in , the brand released its highly acclaimed Book of Shadows to honor the original film. Beauty fans could match up the columns or mix up the shades to create countless looks.

The trippy palette features colorful, kaleidoscopic artwork with flowers and butterflies, and includes several quotes from the film. Hits of embossing and gloss give the palette a luxe, dimensional feel.

A double-ended brush is provided for a perfect application. Pairing the lipsticks with the eyeshadows, from sheer nude with a pink shift and bright red matte to gunmetal-navy with silver shimmer, these shades range from classic to edgy. Each lipstick case features a colorful, kaleidoscopic pattern inspired by the film. Any new collaborations on the horizon? Additional skus? New packaging? The new package looks fresh and clean.

We decided to put it in a black bottle with lavender text to keep it looking gorgeous on your vanity or in your kit. Additionally, the bottle for the B6 spray, which was in purple packaging, has been updated to neon green. We have redone our eye shadows three or four times. With all of these successes, what does she regard as her greatest achievement in the beauty industry? It allows you to apply eyeshadow more smoothly, intensifies the color and keeps eye makeup crease-free all day.

I love hearing stories from customers about how life-changing this product has been for them. Some of our employees have been here over 15 years. I loved the smell, the feel, everything. I even got sent home in eighth grade for wearing too much makeup. Now I am heading up a much larger business while still being creative and doing my best to inspire the people around me. In , Urban Decay was acquired by private equity fund Castanea Partners.

Related Searches. Beauty brands are launching blue light skin care and anti-acne products, while suppliers offer the best in sustainable packaging for skin care. Sustainability, refillables and no-makeup makeup were top of mind for many suppliers and attendees. Skip navigation! Story from Makeup. Two decades ago, Urban Decay Cosmetics was born. Today, it's one of the most influential beauty brands on the market and on Instagram, and in our makeup bags



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